Specific functions are as follows:
· Own go-to-market strategy and execution of product launches on different platforms (i.e., ebay, Amazon, CDiscount, Manomano etc.)
· Develop value proposition and messaging frameworks, and drive articulation of product portfolio positioning, aligned to platform key goals
· Work closely with Product Managers to identify needs and sharpen product offerings based on feedback from customers and competitive positioning
· Create compelling sales and marketing collateral to drive adoption
· Conduct marketing research and develop recommendations for growth initiatives
· Identify internal and 3rd party research needs to support product positioning and go-to-market plans
Basic Qualifications
· 0-3 years’ experience in product marketing, product management, or product development
· Bachelor’s Degree in Marketing, Communications, Computer Science or related discipline
· Communication skills and clear customer focus
· Strong bias for data-driven decision-making and experience in distilling complex, analytically dense products into client-facing solutions
· Demonstrated experience and ability in driving product positioning development
· Ability to synthesize advertising customer needs to improve customer experience
· Ability to create compelling sales collateral and marketing materials
· One of these languages is required: German/French/English/Italian/ Dutch/ Polish/ Russian
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